California

Workforce Innovation Submitted By:
San Bernardino County Workforce Investment Board

Online Business Webinars

Innovation program photo or logo

Community Challenge/Problem

Operating a business requires constant updates on labor laws, and other regulatory changes. To assist businesses in navigating this landscape, the Business Resource Team offered 37 workshops on a variety of topics in 2011. This year, the San Bernardino County Workforce Investment Board hosted its first interactive, online webinar for businesses.

"These workshops are a great introductory to the many resources and services offered by our County Workforce Investment Board," said Josie Gonzales, Chair and County of San Bernardino Fifth District Supervisor.

Board Solution/Innovation

More than 40 participants logged into and listened live via conference call as Michael Mollenhauer, President of 1to1Network, walked them through the step by step process of creating a Facebook Business Page. He then showed them tips and resources to generate "likes" and utilize the platform's advertising program. This San Bernardino County business workshop was available at no-cost to participants.

"I'm very grateful to be a partner with the Workforce Investment Board because they work really hard to help businesses turn profit in today's difficult marketplace," said Mollenhauer.

Outcomes & Results

Cary Harwin, president and CEO of Catalyst Development has been in the computer software business since the early 1980's. When he attended a social media workshop hosted by the Workforce Investment Board this past August, he was amazed at the possibilities. "In fact, I lost some sleep that evening as I ended up spending several hours on the Internet exploring and expanding my knowledge on several items Michael had presented," said Harwin.

"We've partnered with experts like Michael because he is invested in educating businesses to capture their markets and grow" said Sandy Harmsen, Executive Director of the San Bernardino County Workforce Investment Board and Director of Workforce Development. "The webinar format is a great way to expand our reach to business owners and their marketing staff who may not have the time to travel during their busy workdays."

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